Brand positioning for growth.
We see your brand, your world and your clients’ world. We get under the skin of your people, culture and stakeholders through meaningful conversations to uncover brand truths that are authentic, relevant and defining.
We imagine a new brand strategy that can help you attract and retain the best talent, help develop enduring relationships with clients, and make your brand a premium strategic asset.
We create a new verbal and visual narrative and communications that win hearts and minds.

What kind of services are you looking for?
Our clients tell us that we are:
- Brand Strategy: A brand strategy consultancy that sees and does things more deeply and differently
- Legal Branding: An expert team in legal sector branding who actually understands the legal sector
- Brand Positioning: A brand positioning agency in professional services marketing who can go beyond the expected and ubiquitous
- Employer Branding: Trusted advisors in employer branding that can help win the race for talent
- Stakeholder Engagement: Credible in senior stakeholder communications
- Rebranding and Naming: A unique corporate identity consultancy that makes organisations stand out
- Internal Communications and Campaigns: A friendly and reliable creative team of thinkers/doers who believe in the power of a good idea and a positive purpose.
We’re strategic and creative partners who listen, understand and work by their side to deliver brands, marketing programmes and campaigns that create an impact and deliver positive change.

Imagine an idea that runs like a red thread through your vision, purpose, values and personality, uniting people around a clear understanding.
Your promise is the flag that people recognise and a valuable signpost to who you are, what you stand for, and the value you deliver.


We create distinction through naming, identity, copywriting, tone of voice, communications and campaigns. This sets you apart across all media and delivers a compelling competitive advantage.
A quiet word
“Results have exceeded all expectations, nearly doubling our original target. I put that down to the power of the HealthcareUK brand to open doors around the world.”
Howard Lyons
Managing Director, HealthcareUK
“I have never worked with an agency so keen to scratch beneath the surface and create such an impact with people at all levels and in all departments of the firm. The project ran so deeply, it was about understanding how and why we do things and ensuring that was remembered in the work we do with our own clients.”
MARKETING DIRECTOR
KINGSLEY NAPLEY
“Appetite’s approach enabled deep reflection and drew the very best out of our senior team to develop strategy, vision and values.
I trusted them completely in their professional yet personal engagement with external stakeholders and staff alike.They are master storytellers and brought a deep understanding of the third sector and the way people tick, to connect hearts and minds to the brand story and visuals they supported us to develop.
Nicolas and Jason form an outstanding team who bring senior teams, strategy, branding and comms to life – to meaningfully engage stakeholders (old and new) and amplify voice for strategic influence.”
Ed newton
CEO CAUSEWAY